ABOUT STAGGIN


THE STAGGIN BRAND

We’re Staggin. The Staggin brand exists to make it easier for men who are into other men find each other in real life. The Staggin logo “The Stag” as we call it, or the 'Staggin Name' was specifically designed to have a  masculine energy.  

 

A simple yet subtle way to say “Hey, I’m available!” to help you find potential partners in real life. A true gay brand, run by gay people just like you and their advocates. Wear your stag with pride, you never know who might ask you out!

 

MORE THAN YOUR EVERYDAY GAY CLOTHING

The Staggin community is devoted to unlocking equality in everyday life for our community through adding a truly gay brand that doesn't just capitalise on the rainbow.  When it comes to normalising gay people and culture into the general population, we need to make smart moves that make us as comfortable as the next guy. The Staggin brand is designed with that in mind, there should be no obstacles – least of all your clothes. Everything about the Staggin clothes and accessories is designed for you and has your needs in mind. 

Game-changing gay clothing. It’s not just in the designs, it’s about the people who wear them.

 

OUR CORE VALUES

Our values are everything. If we lose sight of them, we lose everything.

 

Being real. Being accessible, inclusive and humble is at Staggin’s heart.

 

Giving a shit. That means we are striving daily to make the planet a better place. We’re conscious of our changing world and community, we care about those around us and we’re proactive when it comes to creating positive change.

 

Do the right thing. Count on us to be honest, trustworthy and genuine.

 

Remember the Staggin way. Refuse to forget our roots that made us ambitious, agile and disruptive. Forging a path against all odds.
 

Put family first. Unconditionally (our gay family).

WHY STAGGIN

We were going to name this page About Us but the STAGGIN brand isn’t about only us, it’s about you, the men of the world who are attracted to other men. It’s STAGGINS’ mission to create a level playing field for all guys when looking for a partner in the real world.

 

The founder (Adrian Price) realised that he had met all his boyfriends and partners in real life and was sick of the cold and impersonal process of scrolling through app page after app page without really discovering anything exciting or meaningful. He thought “Surely it would be better to meet in real life like straight people do at whatever the bar, café, BBQ, gym or walking the dog. You know, the simplest thing for straights but hit or miss for us until now…”

 

Covid lockdowns and restrictions have made if feel as if life has been passing us all by. Now the lockdowns are reducing and we’re escaping the house. STAGGIN was created ready to support all of us guys as a ‘gay only’ brand that we can use to find potential partners anywhere, anytime BUT in real life!

 

We wanted a REAL gay brand that we could wear with pride instead of wearing brands that capitalize on us for the pink dollar. You know the ones with sexy dudes on the packaging or in the adverts to attract us. The gay community has made them cool but our money that made them that way doesn’t flow back to or support our community. We’re not interested in straight people wearing the STAGGIN brand and that’s why our slogan is “If you’re straight, wear something else!”

 

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